Читать книгу Edge of the Map. The Mountain Life of Christine Boskoff онлайн

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Successful, growing businesses such as Microsoft and Starbucks drew employees who wanted to spend their weekends and days off skiing and climbing in the nearby peaks and ski areas. Local outdoor retail companies Eddie Bauer and REI fed the appetite for cutting-edge gear, while recreation experts of all stripes established guide services that provided full-service expeditions for those interested in adventures. In 1987, Vertical World opened, billing itself as the nation’s first climbing gym. By the time Chris’s hunger for climbing began, Seattle had expanded its pitch to those across the country seeking the same rush.

Gambling that he could make a go of it in the adventure travel business, Scott Fischer and his partners had opened the doors of Mountain Madness in 1984. He and his wife, Jeannie, had moved to Seattle thanks to her job as a pilot for Alaska Airlines, which afforded Scott the chance to climb mountains and launch the business. Seduced by climbing from a youth filled with National Outdoor Leadership School (NOLS) courses, Scott began by guiding friends. Mainly, he crafted the company to take clients to the peaks he loved. Scott made no secret of the fact that the business was born out of his desire to link his sport and his income.