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Palo Alto’s method of community engagement included a project webpage, regular online and print communication and updates, face-to-face surveys at popular locations and community events, interactive workshops, online surveys, and more. The mayor and the city’s Community Services and Public Works Departments genuinely valued and pursued an understanding of what residents wanted. The plan also used extensive mapping to show areas where residents lacked access to parks and natural spaces within a quarter-mile of their homes, existing and planned bikeways and pedestrian routes that could be leveraged to improve park and recreation access, and more.

Spotlight: Will Rogers

I first met Will Rogers, the president emeritus of the Trust for Public Land (TPL), four years ago at a San Francisco Parks Alliance meeting. The San Francisco Parks Alliance champions and cares for parks and public spaces through support from community groups, local businesses, and city governments. Will was at the meeting as an advocate for what the Parks Alliance stands for; its values overlap those of the TPL, which creates parks, protects natural land—particularly in cities—and connects people with the outdoors. Will understands that conservation organizations can accomplish much more when they work together, and his team values kindness and collaboration. They have a core belief in the urgency of our collective conservation work and the importance of supporting one another. I liked him right away.

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