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Here are several important characteristics to remember that will help better understand people and why they do what they do.

• The number-one fear all people have is rejection.

• ALL people need to feel accepted by those around them.

• Everyone approaches situations with some concern about what’s in it for them.

• When negotiating or dealing with someone, you must do it in a way that protects or enhances their self-esteem.

• People will hear and adopt only concepts that they understand, and can relate to.

• People believe and trust those who like them, and share things in common with them.

Take a look at these guidelines, and see if they don’t give you a better understanding of how and why people act.

Knowing these characteristics of the way humans function, and implementing them into your strategy when interacting with others, will change the way you see and deal with other people. This allows us to better avoid conflict and if conflict occurs, allows for better communication and negotiation. Everyone desires to feel important in some way, and wants to feel as though they’re being understood. If you make it a constant practice to observe the people around you, and better understand what makes them unique, you will be much more successful in having balanced relationships with them.

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