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The hope for generating generally relevant anthropological theories and concepts always has been there: As noted, some opposed medical anthropology’s instantiation as a subfield for fear that it might contribute unduly to the fragmentation of the field as well as to mute the subdiscipline’s ability to speak to pan-anthropological concerns. Yet, despite the persistent argument for medical anthropology’s relevance to “issues of interest to the discipline [as a whole, such as] culture contact, the acceptance of innovations, the organization of professional subcultures, and aspects of role theory among many others” (Colson and Selby 1974, p. 254) and despite exceptions to the rule, it was not really until the late 1980s and 1990s that such relevance was strongly seen. This marked medical anthropology’s emergence from the margin into the mainstream of the field (Johnson and Sargent 1990; see also Singer 1992a). More recent evidence of this has been the prevalence of health-related anthropology occurring outside of the subfield altogether, and of individuals not belonging to the SMA self-identifying as “medical” anthropologists.