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When George Wagner bumped into Ali in Las Vegas, the bright lights had long dimmed on the wrestler’s career. Following promotional wars and match-fixing scandals that emerged out of pro wrestling’s turbulent 1930s, George’s buffoonery was the sort of thing no one watching could be confused about, and the total lack of a sporting attitude actually helped propel him to prominence and rekindled a new kind of interest in pro wrestling in America. Pro wrestling needed to be fake and not many of the boys were less real than “Gorgeous” George.

In a Las Vegas locker room following the “no contest” with Blassie, Greb brought Ali to see George, whose advice served the boxer well. “You got your good looks, a great body, and a lot of people will pay to see somebody shut your big mouth,” George is quoted as saying in Capouya’s book. “So keep on bragging, keep on sassing, and always be outrageous.”

That ability put George in the main event of the first pro wrestling show at Madison Square Garden since a twelveyear ban in New York that was inspired by a historic double cross. The Gold Dust Trio fell apart in 1929 after Mondt walked away following a dispute over control with Billy Sandow’s brother. Mondt learned much about the business and carried on as a major player through the rest of his days. Wrestling, meanwhile, became fragmented, and the lack of a true national champion against an emerging reality of various regional championships confused the public and elicited criticism from the press. One of these champions was Danno O’Mahoney, a showman with little shooting gravitas who operated at the mercy of bookers and hookers. He just couldn’t protect himself, so it seemed everyone tried to snatch the belt from him no matter what any script said.

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